Read below for a brief description of my recent experience. To see more about a specific project click the embedded links or navigate via the menu.
Portfolio Highlights
At Momentum, I managed social media accounts on every major platform from content creation to execution, customer interactions, and more. I did a lot of copywriting and wrote weekly blogs and copy for a variety of marketing materials to promote the company’s services. I obtained my Drone Pilot’s License, allowing me to shoot commercial drone footage, and delved into videography for promotional materials.
I have two personal social media brands that I use as an outlet for my creativity and hobbies. They include content about travel, art, and dogs and have garnered over 500,000 views and 20,000 likes combined.
My YouTube channel (@sillywillydog) showcases my journey with my dog Willow and promotes proper training and care. My hobby/art Instagram (@cozy_jpeis) reflects my evolving interests, from book content to travel, hiking, knitting, and ceramics, connecting me with vibrant communities.
During my IES Abroad internship, I tracked and implemented UTMs, used Google Analytics to optimize campaign performance, and helped manage the student influencer Correspondent Program. I also wrote and edited blogs and email copy, ensuring consistent brand voice and messaging.